True or false? content marketing is a relatively new practice that became popular in the 1950’s with the boom of advertising firms.

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Answer 1
Yes, it is true that content marketing is a relatively new practice that became popular in the 1950's with the boom of consumerism. Content marketing is different to brand marketing as it doesn't promote the brand name it will increase the willingness and interest toward the product and services. In the past decade, this has transformed even more with affiliate marketing on social media platforms.

Related Questions

Some of the money that people deposit into a bank eventually becomes an injection into the economy when the bank:

A. Changes Interests
B. Makes Loans
C. Receives additional deposits

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B: Make Loans, because the bank invests the money.
b make loans would be the best

The three contemporary management perspectives are the ______ viewpoints.

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The answer to this question is: Sytems viewpoint, contingency viewpoint, and quality management
System viewpoint refers to an approach to problem-solving that see the problem at a whole. Contingency viewpoint is a developmental effort that made into managerial approach, and quality management refers to the effort to maintain the standard result of our tasks
The question answer is : Sytems view points

Which type of footwear should be worn while working on a hybrid vehicle?\?

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The answer is "Shoes with rubber soles".
Much the same as security glasses, you ought to wear safety shoes at whatever point you are working in the car condition. Beyond securing your toes, you have to inspect your footwear for its electrical qualities. Keep in mind that, you are doing all that you can to make yourself an insulator. Check to make sure your shoes have rubber soles that keep you from turning into a path to ground in case of any unfortunate incident.

how are we affected by international business?

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Globalization of business has affected man in many ways.
In term of communication, businesses has to learn and abide by the culture of the places where their companies are located. They have to learn and abide by the political and legal regulations that are operating in the place. Cross - cultural communication challenge has to be overcome with sensitivity and openness.

International business affects us by changing the job market, offering a wide array of products and services, impacting global economic relations, and contributing to both positive and negative outcomes for businesses, consumers, and national economies.

We are significantly affected by international business in various aspects of our daily lives. For example, it influences the job market; one might lose a job if a company offshores its operations to countries like China, India, or Mexico because of cheaper labor costs. However, there can be a positive effect such as receiving a raise if your company is successful in exporting goods. Industries like Hollywood and agriculture heavily rely on exports, and many large corporations make a substantial portion of their sales overseas, although not necessarily increasing employment in their home country.

On the consumer side, we enjoy a multitude of imported goods and services, driving luxury cars, using technology products, wearing international fashion brands, and consuming global food and beverage products. The global economy blurs market boundaries and emphasizes the intrinsic value of products over their geographic origins.

In the realm of trade, international agreements mitigate domestic protectionism, and ongoing reductions in trade barriers have made citizens more aware of global offerings. This competition fosters better product availability but can also result in reduced profits or job losses for certain businesses and workers. Yet, consumers generally benefit from improved and cost-effective products, and the nation, on balance, experiences net gains.

Even on a personal level, our interactions with the global financial system are more profound than we might assume. Buying imported goods, donating to international charities, and investing in global markets are all ways through which we contribute to the flow of money in and out of our economy.

While international trade can present challenges, such as disruptions to specific sectors or job displacement, it is a part of the broader dynamic of a market economy. For some, it provides an avenue to expand and thrive, whereas for others, it might call for adaptation and change.

"on may 1, mesa verde, inc. purchased a 2-year insurance policy for $15,600. prepaid insurance was debited for the entire amount. on december 31, when the annual financial statements are prepared, the appropriate adjusting journal entry would be a"

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The journal entry on May 1 was:

A debit to Prepaid Insurance for 15,600


And a credit to cash for 15,600

 

Prepaid Insurance is the share of an insurance premium that has been paid in early and has not finished as of the balance sheet date.

The monthly insurance payment for two years is computed by 15,600/24 months which is $650 per month.

 

At December 31 the adjusting entry would be:

A debit to Insurance Expense 5,200

And a credit to Prepaid Insurance for 5,200

 

5,200 is computed by:

650 x 8 months (starting from May 1 to December 31) = 5,200

The appearance of a used car can be deceptive. when purchasing a used vehicle, it is a good idea to

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It is a good idea to walk around the outside of the car and look at its bumpers, doors, roof and look for scratches and dents. We often are looking at the whole thing and not breaking it down into small groups. Look at the underneath. Is it rusty? Clean? Inspect the interior, not just it's gadgets. How are the seats? How does it smell? Does it look well cared for or just cleaned up? Open the hood. Look at the engine. Is there oil everywhere? Does it look overall clean for its age? You don't have to know everything about cars, looking at how a car has been cared for can say alot about what it's gone through in its previous life.

Industry growth is no longer rapid enough to support a large number of competitors in which stage?

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This happens during the shakeout stage. This is a point where the industry growth isn’t high enough in comparison to the amount of competitors. The companies on the lower end of the totem pole might not survive during this period.

What percentage of the 27.3 million businesses in the united states are small companies with less than 500​ employees?

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Of the over-27 million businesses, only 18,500 employ over 500 employees. 18,500/27.3mil = 0.0678%, so subtracting that from 100% leaves 99.9322% of all companies having a workforce under 500 employees. These are the "small businesses."

According to​ porter, a​ company's competitive strategy is developed in response to​ ________.
a. cost and differentiation
b. the​ company's information systems
c. the​ company's business processes
d. the forces in its​ industry's structure
e. the​ company's value chain

Answers

Answer:

d. the forces in its​ industry's structure

Explanation:

According to​ porter, a​ company's competitive strategy is developed in response to the forces in its​ industry's structure.

Mary buys a lottery ticket and promises to buy her friend sharon a new pair of shoes if she checks the lottery results while mary is away. sharon agrees to do so, provided she has the time for it. what doctrine might render this contract unenforceable?

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Mary and Sharon may only claim a breach of contract if one of them broke the binding agreement, however, there is no legal binding process appeared in this example. Therefore they both can't claim a breach of contract to each other.

What is likely to happen to consumer and producer surplus when taxes increase on apple computers?

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While the taxes increase the advertise price is above the balance, the quantity complete will be greater than the quantity demanded. The resulting surplus in the market will lead producers to cut back on manufacture and lower the price. As the price falls, the quantity demanded increases since consumers are willing to buy more of the creation at the lower price. In a competitive market, this procedure continues till the market reaches equilibrium. While a market may not be in equilibrium, the forces in the market move the market towards stability.

The federal government's 1980 document that provided a blueprint of the health promotion and disease prevention strategy is known as

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I think is known as Promoting Health/Preventing Disease: Objectives for a Nation. 

the 5 basic marketing strategies are called the 5 p's. another name for these strategies is ________.

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I believe it's the marketing mix?
Final answer:

The 5 P's of marketing, also known as the Marketing Mix, include Product, Price, Place, Promotion, and People. They represent strategies used by businesses to reach their target markets effectively.

Explanation:

The 5 basic marketing strategies, also known as the 5 P's, are another term for the Marketing Mix. These include: Product, Price, Place, Promotion, and People.

Product: This refers to what you are selling, including all of the features, advantages, and benefits that your customers can enjoy from buying your goods or services. Price: This includes the value that is put for a product. It depends on costs of production, segment targeted, ability of the market to pay, supply-demand and a host of other direct and indirect factors. Place: It refers to the point of sale. It is about getting the product to the customer. Promotion: It includes all the weapons in the marketing armoury - advertising, selling, sales promotions, Public Relations, etc. People: People are a defining factor in a company’s reputation; they are the backbone of any great business. Service has to be provided by humans, so to do a good job, they need to have the right skills, attitudes, and service knowledge.

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Let's say a company that makes a consumer product such as laundry detergent asks customers to write a testimonial about the product in exchange for a small chance of winning a small prize. what does cognitive dissonance theory predict will happen to consumers who participate and write the testimonial?

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Cognitive dissonance theory states that there is tendency for individuals to seek constituency  among their cognition. This theory believes that when there is inconsistency in behavior or attitude something must happen to eliminate them.
In the scenario given above, using the cognitive dissonance theory, it can be predicted that the individuals who participated will value social norm over personal norm and will tend to give testimonies that are contrary to their personal feeling about the product.

In the triple bottom line​ era, businesses emphasize the need to maximize which three components as​ "bottom lines"

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The triple bottom line(tbl) was introduced back in the 20th century, and the TBL era refers to the early 21st century. The TBL is used to measure a company's degree of social responsibility, economic value, and environmental impact, which are the three things considered most important to a company.

Answer:

people planet profits

Explanation:

plato

You see a customer taking a can of soda and placing it in her purse what do you do?

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If a customer is taking a can of soda without paying means that he or she is not a customer but he or she is a robbing something without anyone's attention,if the customer is taking the same with paying means that he or she have the right to grab and use it.Hence the term customer belongs to how she or he consuming a product after paying it for.

If a customer is taking a can of soda without paying means that he or she is not a customer but he or she is a robbing something without anyone's attention.

What do you mean by robbing?

The term robbing is considered as the unlawful act that happens only in case of taking something away from a person or place by force or threat.

if the customer is taking the same with paying means that he or she have the right to grab and use it.Hence the term customer belongs to how she or he consuming a product after paying it for.

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Professional organizations provide reliable nutrition information. which professional organization is the largest organization of food and nutrition professionals?

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Nutrition professionals working in the nutrition education.The American Dietetic Association (ADA) is the organization, this organization of food and nutritional professionals is committed to improving the nation's health. And this is the large organization of food and nutrition professionals.

Adverse impact is a condition that occurs when the selection rate for women and minorities is less than 80 percent of the selection rate for the majority group in hiring, promotions, transfers, demotions, or any selection decision

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The statement above is TRUE.
Adverse impact refers to an employment practice which seems neutral but which have a discriminatory effects on protected groups such as women and minority groups.  Adverse impact may occur in hiring, appraisal process, transfer, promotion, etc.

When sam goes to a restaurant, he always tips the server $2 plus 10% of the cost of the meal. if sam’s distribution of meal costs has a mean of $9 and a standard deviation of $3, what are the mean and standard deviation of the distribution of his tips?

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Final answer:

Sam's tips at a restaurant have a mean of $2.9 and a standard deviation of $0.3, determined by a constant tip amount of $2 and a variable amount equating to 10% of the cost of any given meal.

Explanation:

For Sam's tips at the restaurant, there is a constant term of $2 and a variable term which is determined by 10% of the cost of the meal. Since the mean cost of the meal is $9, the variable part of his tip's mean would be $0.9 (10% of 9). Thus, combined with the $2 constant amount, the mean, or average, of Sam's tips is 2 + 0.9 = $2.9.

Now, for the standard deviation, the standard deviation of a constant ($2) is 0. The standard deviation also does not change due to addition or subtraction. When we take 10% of the cost of the meal, it does affect the standard deviation - it becomes 10% of the original standard deviation. So the standard deviation would be 10% of $3, which is $0.3.

In summary, the mean and standard deviation of the distribution of Sam's tips are $2.9 and $0.3, respectively.

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Which is not a way to mitigate the problem of demand characteristics?

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One bad way to alleviate demand characteristics is to be present during the observation period. Demand characteristics tend to cause people to act in ways that are not as "true to themselves" as they would in a more natural setting. Having someone around to observe a person's actions can cause their behavior to change in unnatural ways.

How do federal judges get their jobs and where is that process described in the constitution?

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The answer to this question is Appointed by the president, and All Judiciary policies are in Article III.
In the constitution, article iii is resided especially to address the establishment of the judiciary branch in the government.  Such as the task of judicieary branch, the level of superiority between each courts, and the structural procedure that must be done by judiciery branches

Are used to describe the basic characteristics of study populations and other data sources.

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Statistics are used to describe the basic characteristics of study populations and other data sources.

Which regional trade association has a goal to improve trade among the three member countries rather than complete economic​ integration?

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One example of this would be NAFTA. This improves the trade situation between the member nations of Canada, the US, and Mexico. It does not led to complete integration of the three nations, but simply allows for trade without the burden of duties and taxes.

William pays his $500 premium every 6 months for automobile insurance with collision coverage. His deductible is $750. William caused a minor accident that resulted in $700 of damages to his car and $1,100 of damages to the other car. William's car looks and drives fine and he chooses not to file a claim to repair his car. How much will William pay out-of-pocket to have the other car fixed?

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I believe that William's deductible is only for damage to his car and that he won't have to pay out of pocket for the other car but will have to pay higher premiums in the future due to his being at fault in the accident at least that is what happened to me recently and it worked out that way according to the automobile insurance in British Columbia, Canada.

Teresa is conducting market research to assess the feasibility of introducing a new product. she wants to determine the​ values, attitudes,​ lifestyles, and tastes of the target market. which component of the external environment is teresa​ assessing?

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I would say that Teresa is evaluating the consumer receptiveness to a new product by considering their values, attitudes, tastes and lifestyles and she would also have to take into account demographics ie to include the age ranges of the population she was studying as that would strongly affect their response to a new product. 

List some examples of physical capital a restaurant needs to operate.

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Final answer:

A restaurant's physical capital includes a wide range of necessary machines, equipment, and buildings such as kitchen appliances, refrigeration units, dining furniture, and technology like POS systems, crucial for its operation.

Explanation:

To operate effectively, a restaurant needs various forms of physical capital, which encompasses all the machines, equipment, and buildings necessary for production. Examples of physical capital needed by a restaurant include kitchen appliances (like stoves, grills, and ovens), refrigeration units (refrigerators and freezers), food preparation areas (counters, cutting stations), dining room furniture (tables, chairs), and the building itself which houses the restaurant. In addition to these, technology for order taking (computer systems, POS systems), sanitation equipment (dishwashers, sanitation stations), and tools specific to certain cuisines (pizza ovens, sushi mats) also form part of a restaurant's physical capital.

What benefit does the PPO provide? Select all that apply.
covers out of network doctors and specialists
freedom to see more doctors
requires referrals
provides primary care physician
only covers in network providers

Answers

The answer is:

Covers out of network doctors and specialists.

Freedom to see more doctors.

PPO stands for Preferred provider organization. When we buy this medical plan, we are eligible to obtain medical service from a network of healthcare professionals that are created by the medical plan provider.

From that network, we are given the freedom to choose which doctors we want to see. We can use their years of experience, expertise, and location as consideration for our choosing. Normal medical plan would not provide us with the freedom to choose our doctor.

It should be noted that the PPO renders these functions ;

covers out of network doctors and specialists.freedom to see more doctors.

What is PPO?

PPO(Preferred Provider Organization) can be regarded as the  type of managed care health insurance plan which helps in giving out maximum benefits.

It gives room to have network doctors and specialists.

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Wizards are step-by-step guides for tasks in application software

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if this is a true or false question then the answer is true.
Final answer:

Wizards in application software are interactive interfaces that guide users through a process step by step, akin to the Calculator Guidance used for specific calculators. They simplify processes and help students and users understand how to navigate complex technologies.

Explanation:

Wizards are indeed step-by-step guides for tasks in application software. In the context of technology and software, a wizard refers to an interactive interface that guides users through a process step by step. For example, the Calculator Guidance mentioned in your query provides students with detailed instructions on how to use specific calculators like the TI-83, 83+, 84, and 84+.

These wizards or guides are crucial in helping students and users navigate complex software or technologies. They simplify the process and ensure that every step is clear and easy to understand. The Technology Icon that you referred to is a good example of this, indicating when and where students should use specific technological tools, like a TI calculator or computer software, in their studies.

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Part of the inventory of memory chips of a semiconductor company is obsolete because of the launch of more advanced products. however, the management still carries this inventory at historical prices in its balance sheet. which primary qualitative characteristic is being violated here? verifiability completeness comparability neutrality

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This would be comparability. The prices are being listed at the prices they sold for in the past, which wouldn't be comparable to products being sold currently. Having comparable prices would allow for the company to see how prices rise and fall as the product phases out of its life cycle.

When setting priorities for systems requests, the highest priority goes to projects that provide the?

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Final answer:

System requests in a business organization are usually prioritized based on their potential value or benefits to the company. This includes factors like expected profit increase, cost savings, or necessary regulatory compliance. However, other variables such as business objectives, timeline, budget, risk, and resource availability can influence this priority.

Explanation:

When setting priorities for system requests, typically, the highest priority goes to projects that provide the highest potential value or benefits to the organization. This might include factors such as expected profit increase, cost savings, or critical regulatory compliance. In specific, if a system request can significantly improve the company's competitive position or is necessary for fundamental operations, it would likely be prioritized.

For example, if two requests are under consideration, one for updating the company website and another for implementing a new financial reporting system that can change operational effectiveness, the latter might be given higher priority due to its potential for broader impact. Nonetheless, the determination of priorities can vary based on the strategy and specific circumstances of the organization. Factors such as business objectives, timeline, budget, risk, and resource availability also play a significant role in the decision-making process.

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The highest priority goes to projects that provide the greatest value to the organization.

The highest priority goes to projects that provide the greatest value to the organization. When setting priorities for systems requests, it is important to prioritize the projects that provide the greatest value to the organization.

The value of a project can be measured in various ways. For example, it could be in terms of the amount of revenue generated by the project, the amount of cost savings achieved, or the strategic importance of the project to the organization.It is important to prioritize projects in order to make the most efficient use of resources.

By focusing on projects that provide the greatest value, organizations can ensure that their resources are being used to achieve their most important goals and objectives. This helps to ensure that the organization is making the best use of its resources, and that it is achieving its strategic objectives.

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